Paris, TN: Paris Station, in partnership with The Mill Workspace, held the Holiday Marketing Made Simple workshop on Nov 7, 2024.
The event offered practical, hands-on marketing strategies to help small businesses enhance their digital marketing efforts in time for the holiday season.
Led by Elizabeth Pritchett, the workshop covered key topics such as social media marketing, digital ads, and effective holiday campaigns. The use of follow-along workbooks helped participants stay engaged while learning new, actionable skills.
"Elizabeth has always been great at doing her research on a topic and giving multiple real examples to help get her point across,” stated participant, Kasey Muench. “She never talks over your head and is very relatable. I also greatly appreciate her honesty and willingness to find the answer when she doesn’t know."
"The content was informative throughout, and the small group setting made it easy to ask questions," said one attendee. "The real-life examples and practical tips made the information immediately applicable to my business."
Pritchett, known for her relatable teaching style, focused on helping businesses leverage new tools and platforms such as Instagram Reels. "I love helping small businesses by providing them with tools they can immediately implement," said Pritchett. "It's all about giving entrepreneurs the resources to grow and succeed."
“I enjoyed this whole presentation and sitting with others that are interested in the same information. There was a ton of helpful information,” summarized participant, Amanda Word.
About The Mill Workspace: The Mill Workspace, a DBA of Northwest Tennessee Entrepreneurship, Inc. is a nonprofit 501(c)3 entrepreneur center located in Dyersburg, TN and focused on serving entrepreneurs in the nine counties of Northwest Tennessee. They help businesses through one-on-one counseling, workshops, and multi-week programs all designed to help businesses in the region startup and grow.