Camden, TN - November 26, 2025 - Nestled halfway between Nashville and Memphis, RWDY Streetwear isn’t your average retail shop. Since opening in 2021, the business has made waves with its one-of-a-kind apparel, eclectic aesthetic, and a space that doubles as both a barbershop and a tattoo parlor. From the moment you step inside, you're met with bold wall art, vintage records, taxidermy, and neon lights—an environment that feels more like a creative clubhouse than a traditional storefront.
Founded by Mark Rogers, RWDY began as a passion project that quickly evolved into a full-blown brand. With custom designs created in collaboration with longtime friend and graphic artist Alex Berry, every piece of clothing at RWDY is uniquely crafted. “We’ve been friends since kindergarten,” said Rogers. “We come up with the ideas together, and Alex brings them to life. Every design is limited—once it sells out, we move on to something new.”
RWDY Streetwear offers a rotating collection of hats, hoodies, beanies, shirts, and stickers, each infused with personality and local flavor. They’ve also expanded to include a children’s line called Raised RWDY and are currently developing a women’s line dubbed Pretty RWDY.
But RWDY isn’t just a clothing brand—it’s a culture. With an online store and a strong social media presence across Facebook, Instagram, and TikTok, Rogers and his crew use humor, local flair, and original content to grow their following. The recent launch of RWDY Productions aims to take that creative energy even further with new content for YouTube, TikTok, Instagram and beyond.
So, what makes RWDY Streetwear different than its competition? Everything.
“What makes RWDY different is that we’re doing this in a small town—a place where you wouldn’t expect to find a space like this,” said Rogers. “We mix styles, we keep everything original, and we’ve built a space that’s just as bold as the clothes we design.”
The store’s interior reflects that same energy—walls covered in black-and-white tattoo-style graphics, vintage hip-hop and country records, and a vibe that merges streetwear edge with Southern roots.
Rogers takes pride in what he’s built, especially considering the path it took to get here. “I take pride in doing this because I know how fortunate I am to be doing it because I spent 22 years at a chemical plant and was miserable. It was good money, but it wasn’t what I wanted to do. When I got out of high school, I went to school for business management, and then life happened, and I ended up spending a lot of years at the plant.”
route. Starting RWDY gave me a chance to circle back and finally do something I love.”
His advice for anyone looking to start a business in Northwest Tennessee?
“Just work hard and don’t let anybody tell you that you can’t. Surround yourself with people who are passionate—people who hype you up. That’s been the key for me—keeping a good crew around and staying RWDY.”
For more, visit StayRWDY.com.
About The Mill Workspace: The Mill Workspace, a DBA of Northwest Tennessee Entrepreneurship, Inc. is a nonprofit 501(c)3 entrepreneur center located in Dyersburg, TN and focused on serving entrepreneurs in the nine counties of Northwest Tennessee. They help businesses through one-on-one counseling, workshops, and multi-week programs all designed to help businesses in the region start up and grow.
Programs at The Mill are funded in part by a grant from LaunchTN.
RWDY Streetwear is located at 168 West Main Street in Camden, TN.
